Our story
Co-founded by Shailja Juneja, UrbanToes began with a simple observation: women were still being asked to choose between style and comfort. Beautiful shoes often felt impractical, and practical shoes often felt forgettable.
The brand was shaped around a different standard. Every pair needed to feel polished, wearable, and worthy of repeat use. That meant thoughtful silhouettes, approachable luxury, and details that hold up in everyday life.
From sketching to finishing, the work is guided by a belief that design should support confidence, not compete with it. UrbanToes aims to make getting dressed feel easier, not louder.